At Javich & Co, our top priority is tackling challenges with maximum efficiency. That’s why we build pipelines from scratch, always thinking about how to implement technologies that streamline work and achieve our clients’ goals.
Take the Ades case, for instance. Our client came to us with the everlasting problem of a shrinking budget and tight schedule. Instead of taking the usual VFX route to solve our client’s problems we made a bold decision: we built a custom Generative AI workflow and filmed in real-time on a virtual set, creating beautiful results and slashing the budget and schedule time!
Here’s how we crafted those stunning images:
Concept Development:
We brainstormed each image—considering the final result, framing, format, style, elements, and how they’d interact with the actors.
AI Image Creation:
We harnessed the power of artificial intelligence to generate prompts for creating these images.
AI Resolution Enhancement:
To achieve the desired resolution, we used AI to scale up the images perfectly for the screens.
AI Isn’t Perfect:
Of course, AI isn’t flawless. Our skilled designers stepped in to correct any errors, integrate elements, and enhance textures.
Image Testing:
We tested the results on the screens, matching the lighting on set and adding physical components for the actors to interact with.
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